He / Him / His

Edward Guerra

geh-rrah

Design Systems & Design Operations

Current Principal UX Designer at Fidelity

Most recent accomplishments:

8+ years

in user experience industry

6+ years

in Fortune 500 companies

30+ web component

contributions to design system

250+ designers

supported via-design system

My philosophy

Humans first

Invest time in understanding who our users are and what challenges they are experiencing.

Design to scale

Mental models can change at different paces than tools and technology.

Pace over perfection

Approach design with flexibility for both short and long-term solutions.

Select work

    Financial Services

    Real Estate Capital

    How might we increase efficiency and conversion rates by creating a client self-service platform to track their transaction property loan applications?

    Read the case study
    How might we increase efficiency and conversion rates by creating a client self-service platform to track their transaction property loan applications?