Fitness

SugarWOD

How might we reimagine an existing fitness application to provide an experience that revolves around minimal equipment, investment and time?
Role

UXD M.S. Candidate

Timeframe

2019

Platform

Mobile

Tools

Figma

The Brief

Background

Research, pitch and prototype a mobile application. The application should serve a need or solve a problem and should provide or aid a service. Your application may either be a native app (needs to be downloaded or installed on a smart phone, usually through some form of an app store) or can be a cross-platform browser based mobile application.

Gyms can be expensive, crowded, limited and time consuming. How might we reimagine an existing application and provide an experience that revolves
around minimal equipment, investment and time?

UX Goals

UX Constraints

UX Approach

LUMEN

Diagram Lumen
Learn & Understand

Discovery

A competitor analysis was conducted on Beyond the Whiteboard, BodySpace and Garage Gym to generate a list of features currently available.

Key Findings

Themes C1 C2 C3
Value Proposition Yes Yes Yes
Clear Call-To-Action Message Yes Yes
Clear User Type Logins Yes
Diversity Inclusion (Photos) Yes
Data Analysis on workouts Yes Yes
Application/Product Overview Yes Yes
Transparency in cost Yes
Community Engagement Yes Yes
Cross Platform Compatible Yes Yes Yes
Free Trial Yes Yes
Mapping the Experience

User Flows

SWOD_UserFlow
Title

Description

Title

Description

Design & Iterate

Low Fidelity Wireframes

Evaluate

High Fidelity Wireframes

Sign On

New & Returning Members

Onboarding

Overview on key features to setup

Personalized Workouts

Based on user preferences

Subscription Services

View, Modify or Cancel Subscriptions

Account Summary

Global capability accessed from all screens

Push Notifications

Boost accountability with enabled push notifications

Results

Closing Remarks