EG

Fitness

SugarWOD

How might we reimagine an existing fitness application to provide an experience that revolves around minimal equipment, investment and time?
Timeframe

2019

Role

UXD M.S. Candidate

Platforms

Mobile

Tools

Figma

The Challenge

Background

Gyms can be expensive, crowded, limited and time consuming.

UX Goals

UX Constraints

The Results

Informed by discovery and analysis with 3 competitor fitness apps providing similar services to fitness enthusiasts interested in remote fitness programming.

Key Findings

Methodology

– LUMEN Model

UX Deliverables

- Competitor Analysis
- User Flows
- Low Fidelity Wireframes
- Interactive Prototype
- High Fidelity Wireframe

Design Approach

UX Process

http://Diagram%20Lumen
Learn & Understand

Learn & Understand

Themes C1 C2 C3
Value Proposition Yes Yes Yes
Clear Call-To-Action Message Yes Yes
Clear User Type Logins Yes
Diversity Inclusion (Photos) Yes
Data Analysis on workouts Yes Yes
Application/Product Overview Yes Yes
Transparency in cost Yes
Community Engagement Yes Yes
Cross Platform Compatible Yes Yes Yes
Free Trial Yes Yes
Mapping the Experience

User Flows

http://SWOD_UserFlow
Rapid Prototyping

Low Fidelity Wireframes

Piecing It All Together

High Fidelity Wireframes

http://SWOD_HF_1
http://SWOD_HF_2
http://SWOD_HF_3
http://SWOD_HF_4
http://SWOD_HF_5
http://SWOD_HF_6

Conclusion

Lessons Learned