Role: Marketing & Communications Intern
University of Wisconsin–Madison
Division of Recreational Sports
Branding
Style Guide
Objective:
To maintain brand guidelines by documenting and educating creative team members on how others perceive us and their expectations of the Rec Sports experience.
To maintain brand guidelines by documenting and educating creative team members on how others perceive us and their expectations of the Rec Sports experience.
Year
2015
Annual report
2014-2015
Objective:
A look at the growth and impact of programs, services, communications, and personnel on serving the UW-Madison community and fulfilling the Rec Sports mission. The mission of the Division of Recreational Sports is to enhance the UW-Madison experience by providing excellent programs, services, and facilities that promote the social, mental, and physical well-being of the campus community.
A look at the growth and impact of programs, services, communications, and personnel on serving the UW-Madison community and fulfilling the Rec Sports mission. The mission of the Division of Recreational Sports is to enhance the UW-Madison experience by providing excellent programs, services, and facilities that promote the social, mental, and physical well-being of the campus community.
Marketing Plan
Performance Training Center
Play Video
Objective:
Drafted and implemented a 4-month marketing plan that involved print and digital materials, social media content, web updates and video production for a new $250,000 Performance Training Center.
Drafted and implemented a 4-month marketing plan that involved print and digital materials, social media content, web updates and video production for a new $250,000 Performance Training Center.
5K Marathon
Light of the Moon
Objective:
Every fall, Rec Sports teams up with the UW Homecoming Committee to host a late-night Badger-themed run/walk. Participants can run or walk along Lakeshore Path during this mid-week Homecoming celebration.[/one_half]