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UX Lead — KeyBank, Omnichannel Originations
Cleveland, Ohio |September 2019-Present
SR UX/UI Designer — KeyBank, Retail Transformation
Cleveland, Ohio | August 2018–September 2019
Graphic Designer — Artful Home
Madison, Wisconsin | May 2016–July 2018
Marketing & Communications Intern — University of Wisconsin–Madison, Recreational Sports
Madison, Wisconsin | August 2015–May 2016
Marketing Supervisor — University of Texas Rio Grande Valley, University Recreation
Edinburg, Texas | April 2014–May 2015
Consumer Marketing Intern — Human Rights Campaign
Washington, D.C. | January 2014–April 2014
Graphic Designer — University of Texas Rio Grande Valley, University Recreation
Edinburg, Texas | May 2013–January 2014
Kent State University
Kent, Ohio | Expected May 2021
Master of Science (M.S.) – User Experience Design
University of Texas Rio Grande Valley
Edinburg, Texas | May 2015
Bachelor of Fine Arts (B.F.A.) – Graphic Design
Bachelor of Arts (B.A.) – Communication Studies
University of Texas System – Bill Archer Fellow
Washington, D.c. | January 2014–April 2014 One of 40 students competitively selected across university of Texas system to participate in an academic fellowship in Washington, D.C.
2014 – Gold ADDY Award: South Texas Promotores Association Elements of Advertising (Logo)
2014 – Gold ADDY Award: South Texas Promotores Association Collateral Material (Stationary Package)
2014 – Silver ADDY Award: Synergia ‘Design it Forward’ BFA | Animation (Logo)
2014 – Silver ADDY Award: Synergia ‘Design it Forward’ BFA | Integrated Campaign (B2B)
It all began in 2003 when social network, MySpace was first introduced that I harbored an interest in design. There was something about the network that enabled a deeper form of expression and understanding of technology. I learned the basics for computer hardware, photography, Adobe Photoshop 7.0, Adobe ImageReady, Macromedia Flash, and HTML. The biggest learning curve was patience in the process, both creative and technological (circa 512MB Ram and Dial-up Internet).
By the time I was 17, I had a web portfolio and a mindset to pursue communication design as a degree. My strategy was to use communication models to work with clients in developing design solutions. To this day my favorite course is on conflict management, where I learned more about different personas. It was during my undergraduate at University of Texas Pan-American that I became more aware of user centered interfaces. I had a share of online blended learning courses that exposed me to mobile applications that were optimized from desktop user interfaces for enhanced experiences on the go.
It was during a fellowship in Washington, D.C. that I started to work with consumers insights to develop different approaches for evolving digital assets. I interned with the Human Rights Campaign in Consumer Marketing, where I learned more about analytics and target marketing. I gained valuable experience in digesting data which ultimately impacted my design outputs. I graduated with a Bachelor of Arts in Communication Studies and a Bachelor of Fine Arts in Graphic Design.
Over the course of 3 years , I’ve been fortunate to work collaboratively with faculty and students at UW-Madison, Recreational Sports and currently Artful Home, where I primarily design and enhance user interface experiences, pre and post catalog production, web image corrections, and collateral marketing assets.
I have a strong desire to realize the purpose of tasks in order to collaborate and create cohesive assets that best market products. I am a shortcut key fanatic and have a guilty pleasure in discovering new tools to maximize efficiencies.
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